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Brand Analysis

Case studies and analysis of other brands

Latest on Brand Analysis

Corporate Social Responsibility

Is Nike’s Corporate Social Responsibility Just Marketing Genius?

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by Rashida
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October 8, 2020

“Believe in something, even if it means sacrificing everything.” That’s the slogan for the 30th anniversary of “Just Do It” that featured former NFL start and #BlackLivesMatter campaigner Colin Kaepernick. Only 20 years prior, consumers protested outside Nike stores for allegations surrounding child labor and sweatshops. Did the largest player in the athletic market, with

Case Studies To Study This Week

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by Sarah Spencer
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October 4, 2020

There’s so much to learn about marketing in the age of the internet, it can be hard to know where to start. From keeping up with all the up-and-coming platforms to learning about the latest marketing trends, there’s a lot of information to keep track of and figure out how to implement! One of the