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Today, I’d like to share the compelling tale of a rather unusual World War II veteran who served in the Polish II Corps. From the time he was enlisted in the army to the day he retired to the Edinburgh Zoo, his presence lifted the spirits of everyone he encountered. Although his life came to an end when he was just 21 years old, Wojtek the soldier bear left behind a legacy that should be shared for generations to come.
The so-called plan to storm Area 51 initially began as another harmless, albeit bizarre, meme to add to the ever-growing collection of absurd internet content. In just a few short weeks, over 2 million people RSVP’d to meet up on September 20 to raid Area 51, and another 1.4 million people claim to be “interested” in tagging along. The event’s discussion page has inspired thousands of memes, as well as a Storm Area 51 store where people can buy t-shirts with slogans such as, “I was born on the wrong planet,” and “I saw them aliens.”
Creating a consistent brand voice tends to be a pretty low priority for most businesses: if it’s even a priority at all. Business professionals can sometimes make the common mistake of thinking that a “brand voice” is just another term for marketing or social selling, but this misconception can lead to trouble as their companies grow.
In 2017, digital marketing experts stated that the average American adult is exposed to over 4,000 ads per day. However, people tend to tune out when they hear or see ads that aren’t relevant to them. For instance, do you remember the last commercial you overheard on the radio? Can you name the company featured on a banner ad on the last website you visited? It doesn’t mean you’re unobservant if you can’t remember; it’s just a result of the relentless advertisements you see everyday.
People tend to be pretty unimaginative with product descriptions. The standard outline is a quick bullet-point list that highlights the product’s main specs. And while that’s a good start, it’s not going to boost your site’s SEO power or convert more customers. It’ll just be another unremarkable list in the vast sea of lackluster product descriptions.
The deep-rooted human desire to share stories and communicate our unique perspectives with each other is by no means a recent phenomenon. Our intrinsic appreciation for creativity and connection stretches all the way back to the dawn of mankind. In fact, historians believe that writing was one of the very first skills that humans acquired tens of thousands of years ago.
If you’re interested in meeting the co-founders of Content Cucumber this summer, you’re in luck! We’re excited to announce that we will be attending the annual Internet Retailer Conference and Exhibition (IRCE) event in Chicago from June 25-28. We will be featured in the exhibition hall along with over 600 other vendors, including our internet friends from Wagento and XSPACE.











