The best marketing campaigns are those that genuinely resonate with people and paint the brand in a positive light. Marketers may craft heart-warming commercials, funny … Read more
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Have you ever seen or heard a Costco commercial? I haven’t. Yet, in 2019, they had 98.5 million members and a brand value of $21 … Read more
When you started your business, you likely had a clear vision of what you wanted your business to look like. From the core tenets of … Read more
2021 is bringing a whole lot more than just the relief of being out of 2020: we’re getting new emojis! The non-profit company Unicode is … Read more
If you’ve spent any time on social media, you have likely seen at least a dozen different memes. While memes might seem like they are … Read more
“Nothing else tastes like Heinz.” That’s the slogan of the world-leading ketchup company, Heinz. In fact, they boast an impressive 70% of market share in … Read more
Let’s be honest, you’re probably on Instagram more than you’d like to admit. Get rid of some of your scrolling guilt by following industry experts … Read more
What are you most often doing when you put on workout clothes? If you’re like me, the answer probably isn’t “working out.” If you’re like … Read more
You’re shopping for a new *insert whatever you love* and there are just SO many options. This one is $20 cheaper, but is it good … Read more
With the holidays quickly approaching, many brands are looking for fun and unique ways to reach out to their email subscribers and lifelong customers. One … Read more
On the evening of October 31st every year, Americans celebrate Halloween by dressing up in costumes, passing out candy to trick-or-treaters, and decorating their homes … Read more
The US TikTok ban that was supposed to begin on September 20th is on hold…for now, but the future of the app is still unclear. … Read more
