How Eagle Crusher Built a Gated B2B Parts Portal on Shopware
In 3 sentences
Content Cucumber wrote Shopware's Eagle Crusher case study, based on interviews with Eagle Crusher and agency Above The Fray. The piece covers how the U.S. crushing-and-screening equipment maker launched a gated, login-only B2B parts portal on Shopware 6.6.10, with role-based sub-accounts, automated CSV pricing via Flow Builder, and invoice-only checkout on Platform.sh. Shopware is the client. Eagle Crusher is the customer featured in the story.
The Challenge
Shopware needed a customer case study showing how Eagle Crusher, a U.S. manufacturer and distributor of crushing and screening equipment, brought its B2B parts business online. The story had to translate a deliberately practical build (gated access, role-based sub-accounts, externally synced pricing, invoice-only checkout) into a clear, prospect-facing narrative.
It had to land for two audiences at once: industrial manufacturers weighing a first B2B commerce portal, and Shopware's own sales team using it as proof that Shopware fits lean, purpose-built B2B.
Our Approach
We interviewed Eagle Crusher and Above The Fray (the implementation agency partner) to gather the technical and operational details.
From the source material we structured the narrative around what the business actually needed (not a flashy storefront, but a secure portal for recurring industrial procurement), the phase-one requirements, the build decisions that kept it lean, and the outcomes. We surfaced the details that mattered (gated login-only access, role-based sub-accounts, automated CSV pricing imports via Shopware Flow Builder instead of a custom module, and invoice-only checkout, all on Platform.sh with minimal infrastructure).
Delivered as a polished case study ready for Shopware's content library and B2B sales enablement.
The Results
Written for Shopware's customer library. It tells how Eagle Crusher launched a gated, login-only B2B parts portal on Shopware 6.6.10 with Above The Fray, using role-based sub-accounts, automated CSV-driven pricing through Flow Builder, and an invoice-only checkout, all on lean infrastructure with no Elasticsearch. Two developers earned Shopware certifications during the project, and ERP integration is underway as phase two.
Content Cucumber wrote this customer case study for Shopware. We interviewed Eagle Crusher and Above The Fray (the implementation agency), gathered the technical details, and structured the narrative around Eagle Crusher’s first-phase B2B commerce portal built on Shopware 6.
“The backend was easy to work with and easy to explain to the client. Our new developers had no Shopware experience, but they were productive almost immediately.”
Written by Content Cucumber
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