In 3 sentences
Content Cucumber wrote Shopware's VaporFi case study, based on interviews with VaporFi and agency Solution25. The piece covers VaporFi's replatform from two Magento instances to a single Shopware 6 platform across three regulated storefronts: 70+ plugins, a million-plus-combination shipping-restriction layer, unified sales and excise tax, and 2,000 products, 300,000 orders, and 100,000 customers migrated with a 100% URL match. Shopware is the client. VaporFi is the customer featured in the story, and Shopware has since retired the published page.
The Challenge
Shopware needed a customer case study showing how VaporFi rebuilt its commerce on Shopware 6. The story had to translate an unusually complex, heavily regulated build into a clear, prospect-facing narrative: three storefronts on one instance, unified sales and excise tax, shipping restrictions validated by ZIP code and product attributes, 70+ plugins, and an iPaaS hub connecting ERP, PIM, and CRM.
The case study had to land for two audiences at once: regulated B2B and B2C merchants weighing a replatform, and Shopware's own sales team using it as proof in deals.
Our Approach
We interviewed Mike Wattier, VaporFi's Director of Marketing and Ecommerce Operations, and Solution25, the implementation agency, to gather the technical, operational, and business details.
From the source material we structured the narrative around four beats: the limitation that triggered the migration, the requirements that ruled out Magento, the implementation, and the outcomes. We surfaced the metrics that mattered (2,000 products, 300,000 orders, and 100,000 customers migrated with a 100% URL match, a million-plus-combination shipping-restriction layer, 70+ plugins, and 15 to 18% week-over-week organic growth after launch) and used direct quotes from the merchant and agency to anchor the story.
Delivered as a polished case study ready for Shopware's content library and sales enablement.
The Results
Written for Shopware's customer library. Shopware has since retired the page, so Content Cucumber now hosts the full case study. It tells the story of VaporFi's move from two Magento instances to a single Shopware 6 platform across vaporfi.com, southbeachsmoke.com, and vaporbeast.com, built by Solution25 in about seven months of development, with Core Web Vitals moving from red to green at launch and organic traffic growing 15 to 18% week over week.
Content Cucumber wrote this customer case study for Shopware. We interviewed Mike Wattier, VaporFi’s Director of Marketing and Ecommerce Operations, along with Solution25, the implementation agency. We gathered the technical and business details and structured the narrative around VaporFi’s transformation from Magento to Shopware 6 across its B2C, B2B, and D2C storefronts.
Shopware has since retired the published page from its customer library, so the full case study lives here.
“The moment we went live with Shopware, all of our Core Web Vitals went from red and yellow to green.”
Written by Content Cucumber
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