T&C 2022 is Coming Up!

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Written By

Rashida

Have plans this September?

We sure do!

In addition to the regularly programmed fall festivities like football games and apple picking, our Cucumber Crew will once again be attending the Traffic & Conversion Summit!

In case it slipped your mind, T&C is one of the top marketing events in the world. It features digital marketing experts sharing their best advice for the current marketing landscape. It’s one of the best places you can go to learn all about what works and does not work RIGHT NOW in digital marketing and to gain actionable insights for your business. 

We could not be more excited, because T&C 2022 is coming up!

What can you expect from this year’s event?

Here’s a quick rundown:

The Basics

This year’s Traffic & Conversion Summit will be from September 27th through the 29th in the San Diego Convention Center.

You can attend online via virtual registration, or in-person. These two options make it an excellent choice for remote workers and corporations of all sizes. 

P.S. if you register early, you can save 50% on your ticket!

Who Should Attend?

If you’re wondering if T&C can benefit you, then it probably can! Here’s who the event is geared toward:

  • New marketers and entrepreneurs looking to learn more about the latest trends, tech, and consumer behavior. 
  • Digital advertisers who manage traffic or buy media. Anyone who wants to improve and optimize paid traffic efforts. 
  • Those interested in social media marketing, including Instagram and TikTok. 
  • Amazon retailers or other eCommerce businesses who want to improve their online selling efforts. 
  • Content marketing professionals who want to create more effective blogs, podcasts, etc to optimize their organic search. 
  • professionals looking to improve email list building and automated campaigns. 
  • Anyone who wants the latest tips and advice for growth-hacking their business. 
  • Digital agencies who want to attract high-value clients while scaling a successful business.

New in 2022

While the Traffic and Conversion Summit always includes expert speakers and the latest digital marketing topics, the focus shifts slightly each year.

What can you expect at T&C 2022? Here are the primary topics for this year’s event:

Modern Traffic Channels

Customer preferences and various restrictions now make it more difficult to advertise on certain channels. During this year’s event, you’ll learn more about up-and-coming traffic sources and how your brand can make the most of them. Some channels you can expect to hear about include:

  • Discord
  • Telegram
  • Metaverse

Updated Selling Models

We’ve all heard of the outdated “traditional” selling models. However, there are several new approaches that brands are seeing incredible results. You’ll hear from the experts to learn more about leading selling techniques to implement today.

Conversion Secrets

Increasing conversion rates is something that we are all after, but it can feel like quite a chess match. Hear from the best of the best about what’s working today for conversions. You’ll find out how to optimize conversion rates through effective test methods, like ad and email testing.

Actionable Breakouts

This year’s T&C is not only about listening, it’s also about doing. You’ll work your way through a content track with actionable steps. Enjoy breakout sessions where you can challenge your creative juices and connect with others to learn all about:

  • TikTok ads
  • Social marketing secrets
  • Effective content funnels
  • Creator partnerships
  • List building
  • Segmentation 
  • 2022 email marketing
  • And more!

T&C Speakers to Note

T&C 2022 not only covers key topics and provides excellent breakout sessions, but it also features some impressive speakers.

So far, here’s who they list on their site:

  • Jocko Willink- CEO & Co-Founder of Echelon Front
  • Alison J Prince- Founder & CEO of Alison J Prince, Co-Founder of HowDoesShe
  • Ryan Deiss- CEO of DigitalMarketer.com
  • Keala Kanae- Founder and CEO of Fullstaq Marketer
  • Allie Bloyd- Founder of Allie Bloyd Media
  • Pace Morby- Host of Hit TV Show Triple-Digit Flip on A&E
  • Steve Sims- Founder & Creative Disruptor at Sims.Media and SteveSims.com
  • Dana DiTomaso- President & Partner of Kick Point
  • Uzair Kharawala- Partner at SF Digital Studios
  • Roland Frasier- Co-Founder at Scalable.co, Traffic & Conversion Summit, DigitalMarketer, and War Room. 
  • Maxwell Finn- President of Unicorn Innovations 
  • Melanie Balke- Founder & CEO of The Email Marketers
  • Dale Bertrand- President of Fire & Spark
  • Jennifer Spivak- CEO and Founder of The Ad Girls 
  • Aleric Heck- CEO/Founder of AdOutreach
  • Adam Lyons- CEO & Founder of Global Corporate Holdings
  • Megan Conley- CEO & Founder of Social Tribe
  • Phillip Stutts- CEO/Founder of Win BIG Media, Go BIG Media, Think BIG Media, Phillip Stutts & Company
  • Jacqueline Ball- Marketing Agency Owner at Sozoe Creative
  • Eric Toz- CEO & Founder of ShineOn.com
  • Scott Cunningham- Founder & CEO of Social Lite
  • Hollie Kitchens-Brand Strategist of Hollie Kitchens Inc
  • Jamil Damji-Co-founder & CBDO of KeyGlee
  • Jerry Norton- Founder & CEO of Flipping Mastery TV
  • Ryan Magin- Founder & CEO of Viral Editz
  • Ayat Shukairy- Co-Founder of Invesp
  • Steve Harward- Founder & CEO of Prime Corporate Services

Visit Content Cucumber This Year at T&C!

We almost forgot to mention one awesome team that you can visit at T&C this year! Our Content Cucumber Crew will not only be there to soak up all of the advice, but we’ll also have our booth.

This isn’t just any booth we’re talking about here. Our boot is Artist themed, which means we’ll once again bring in a live band. We’re big fans of trade show booth games and entertainment, which is why we want ours to offer some wonderful ear tunes. If you have any fun booth ideas for your team or for our team to try out in the future, we’d love to hear them.  

Stop by to jam out and learn all about how our team of talented writers can help your business implement some of the strategies you learn at the event. After all, the written content is still a key part of all marketing efforts, whether it’s web copy, blog posts, email newsletters, or other content!

Does the Traffic and Conversion Summit sound like something that can help your business thrive? Now is the time to book your T&C San Diego ticket (even if you’ll tune in remotely). Our team will certainly be there, and we’d love to connect! 

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