What Do Your Clients Want to Read?

Categories: Audience, Writing
Published February 1, 2019

Written by Content Cucumber

It seems like every business that’s serious about ranking high on Google and engaging new customers has a blog. Unfortunately, the extent of “content strategy” for many businesses is to target a few SEO keywords without much consideration for the action human readers.  Let’s use a fictional desert parlor called Joe’s Gelatin Joint as an example. Maybe Joe hires an…